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This is a draft of my thoughts which I've just submitted for publication. Perhaps it will resonate with some of you! :) It's all true, by the way...
This morning, I received a call from “Unknown Caller” as the caller ID displayed. My first reaction – as I’m sure many of you may recognize from your own experiences – was to ignore the call. “After all,” I thought smugly, “who would be calling me without allowing me to see his or her phone number?”
With shame, I admit to you that my first thought was, ‘Hmmm… must be someone trying to sell me something.” And my next shameful thought was, “I’ll just let the machine pick it up – after all, I’m busy working on my internet marketing strategy.”
Ahh, yes. That obnoxious, self-righteous thought that “I’m an internet marketing expert. I don’t have time for sales calls…” Shame on me!
Ok. Important Lesson #1:
Ask yourself – and please be honest with your answer, because no one but you will know how you answer: If or when you receive a similar phone call, what is your first thought? Do you think similarly, as I did? Or, do you look at the phone, smile, and think, “This may be the very call that is going to bring me some new business or other good news!”
There’s no need to discuss your answer. I’m glad to report that I corrected my initial thought, released the smug attitude, and began quickly thinking in terms of the call being one that changes my life for the better.
Let’s move on…
Fortunately, my husband – who is a pretty wise guy (I mean that seriously), said, “It’s probably for you!” He answered the phone, and sure enough it was for me. Well, as it turns out it was a telemarketer after all! It was a woman who mentioned that she had my name as one who was interested in earning some extra money from home. She asked if that was the case with me.
I will step back just a moment and mention that I have had this call – or a variation of this call – at least 50 times within the last year. And why is that? Why, because I am interested in earning money from home – have been for years – and am probably on a list somewhere that shouts out: “Live One Here!” or “Call This One!”
Important Lesson #2:
If you are a business builder, in an internet marketing venture, in a direct sales or network marketing organization, or otherwise deal with prospects and customers – it really could be just about anyone on the phone. Yes, it could be a telemarketer. It could also be a prospect who found your website and just wanted to speak with a human to see if one was actually there.
So, the point is, you should not only expect these calls, but you should answer them. I’ll explain in a minute. First I acknowledge that I am well aware of the strategies that teach us to ignore the phone or turn it off when we are following a schedule designed to maximize efficiency. And I agree with that. I’m talking about other times.
You may be wondering why I believe you should “waste your time” talking with telemarketers and callers such as the one I spoke with this morning.
Here is Important Lesson #3 – and possibly the most important point:
Think about your business. Maybe some of you are in a business where you do not have to call people in order to gather customers or prospects – if so, lucky you.
But I’ll bet a lot of you do have to call people. You may need to invite people to a home business presentation, if that’s how your business works. You may need to call a company and get past the receptionist – who already knows you are in sales – to your eventual prospect.
So, here it was – not even 9:00 am, and this cheerful voice was calling me and asking if I was still interested in earning extra income from home. Wow! Right there – I had to give her 10 points – no, 100 points! Because here is the point:
She DID SOMETHING. She actually picked up the phone, and made the call.
Hey, I don’t know about you, but cold calling is NOT for me. I find myself feeling sick just thinking about it. But this morning, the caller woke up and told herself she was going to do it, and she did it. Just like that! Her voice was pleasant. Confident. Did she actually feel like smiling when she placed that call – probably only one of many? I don’t know. It doesn’t matter. Because her voice was smiling, and I could pick up on it.
Here is another question for you – again, only you need to know the answer: When you receive calls like that, and – assuming you answer them – how do you treat the caller? Do you hang up? Do you yell at the caller, telling him or her to never darken your telephone threshold ever again? Cuss at the caller?
If this is how you respond – or have responded in the past, why? Why respond in that way?
From a common sense, just plain ol’ good-manners, polite, golden-rule standpoint, it’s just plain rude. You probably wouldn’t talk to your best customer that way. You probably wouldn’t talk to your top producer that way. And, you probably wouldn’t talk with your next hot prospect that way. Would you?
Ahh. But, here, it wasn’t your customer. It wasn’t your top producer. And it wasn’t your next hot prospect. But – you were. You were the next hot prospect – or so the caller hoped. You were the potential next customer. You were the next potential top producer.
And so was I, when the phone rang, just before 9:00 this morning.
And so, you may be wondering how I answered the call.
I smiled before I spoke. Because – again, I had no way of knowing how this call might affect my life. I wanted to be prepared for it to affect my life in the best possible way! Plus, it’s always good to put a smile on your face before answering the phone – your smile shows in your voice.
I said, “Hello!” The caller gave me her well-practiced scripted question. I smiled and answered, “You are right! I have indeed been interested in earning extra money from home for a long time – and I’m glad to report that I’ve found a business that I’ve committed to, and am now concentrating on. I’ve decided to concentrate solely on that – so I will not be considering any other opportunities! But, I wish you the best of luck in your work!”
And it was true. Every word of it. I hope it gave the caller the strength and confidence to make the next call.
And I hope this little case-study has given you, dear reader and fellow entrepreneur, some food for thought as well. Because, one way or another – we are all hoping that the next prospects we call or run into will join our opportunity or buy our product. We are all hoping that the next people we speak with will treat us with respect, accept our invitation to our next home presentation, and have a smile in their voice when we make that call.
Showing posts with label Network Marketing. Show all posts
Showing posts with label Network Marketing. Show all posts
Thursday, November 13, 2008
Thursday, October 9, 2008
Law of Attraction and Attraction Marketing
Most people in the online marketing or home based business industry have probably heard of the Law of Attraction by now. And from the many forums and discussions I've seen surrounding the subject, it appears that a lot of people are looking to tap into this universal principle to help improve their business - and therefore, their cash flow.
Fair enough. After all, why be in business if not, ultimately, to earn one's daily bread?
It seems that a natural direction to take would be to figure out how to market in such a way that attracts the right customer or prospect to one's product and/or business opportunity. Hence, we can now find the term "attraction marketing" springing up everywhere.
Regardless of whether you own a bricks and mortar business on Main Street or your own a home based business opportunity that you are marketing on the internet - you need customers. The Main Street business - if you are selling something that a good number of people in town or passing by want and need - will most likely get buyers stopping in since they see your sign and store. Or, if you advertise in the local flyers, the local buyers will visit.
CAVEAT: We must hope that before you put up your shingle on Main Street, that you did some market research to ensure that there was enough demand for your product in your area. After all, if you absolutely love surfing, and really want to sell surfboards but live 4 hours from the coast in the mountains, would it make sense for you to have a surf shop?
It is not much different on the internet or in network marketing prospecting (Again, we must hope that you have done some market research to see what people are buying online before you start your business). We need to target our market. We need to learn how to attract the right people to our product, service, or opportunity. How do we do that?
Fortunately, this is a learned skill. You won't master it overnight, but you can - and should learn how to understand and use the universal principle of the Law of Attraction and how it pertains to business. I am not going to go into this here. There are dozens - if not hundreds of sites out there now who can teach you these principles. Just do a "Google Search" for "Law of Attraction."
However, 2 of my personal favorites include http://humanscience.wikia.com/wiki/The_Secret_Project, and http://mental-science.com/.
In addition, I'd like to turn your attention to a few other specific learning resources to get you started on some action steps that you can begin using the second you read them.
If you are of a spiritual temperament, you can learn a lot through a very interesting site called "Growth Online," which discusses "fundamental factors that enable an individual to grow and evolve." From my own experience, whenever I feel that I am "stuck" or otherwise not succeeding, I have found that 100% of the time it's because I have somehow hindered my success through limiting thoughts and behaviors - essentially, not being able to "get out of my own way" as the saying goes.
This extensive site uses a little different terminology than you might ordinarily hear in more mainstream Law of Attraction sites. But, Growth Online, run by an individual speeding on his way to true enlightenment (if he's not already there), discusses techniques to encourage positive "Life Response."
I have utmost respect for this individual, whom you'll meet at his site. He's taught me more about self and business growth in months than any number of other experts have in years. I'll not say more - just visit and decide for yourself.
Another site that has helped me understand at a very deep level that "people do not join a business - they join YOU," is Magnetic Sponsoring which offers a very inexpensive book on the subject. Also visit another one of my sites, http://www.truthtowealthonline.com/ to get a great free ebook on the subject of why a lot of folks just don't make it in internet marketing. It's no-nonsense, and no-excuses. All business. Again. See for yourself.
Finally - and I don't have a specific site to send you to on this topic - if people don't join a business, and they join YOU, then it stands to reason that YOU are also a good part of the reason someone may PURCHASE something from you. Those of you who know me know that I have a small commercial website from which I market Portable Garages and Shelters - hence the name, http://www.portablegaragesandshelters.com/ (pretty clever, huh? :)
Now... I won't pretend that these structures are something that everyone just can't live without - but a lot of folks can and do use them. There are also many, many dealers out there selling them, and also several manufacturers for them.
So, if a lot of us are selling the same or similar items, why should they buy from me? I employ what is (in the advertising copywriting lingo) a USP - Unique Selling Proposition. What is unique isn't the product. It isn't necessarily the price.
It is this: I make sure that my customers know that I CARE about them more than the average salesperson does (or at least appears to). I make sure they see it in my writing, when I answer the phone, or when I respond to an email. Do I get every order? No. Of course not. But I get the orders from people who want to know someone cares about them as a person, and not just the money I earn from the sale. After all, we are all one in this universe. If I show caring for others, I'm showing the same for my self and business.
So, at the end of the day, it comes down to this: We need to learn how to dissolve our self-induced limitations, and get out of our own way to allow the universal principles to work through us.
The concepts can be learned. Practice them consistently and with faith, and you WILL succeed.
Fair enough. After all, why be in business if not, ultimately, to earn one's daily bread?
It seems that a natural direction to take would be to figure out how to market in such a way that attracts the right customer or prospect to one's product and/or business opportunity. Hence, we can now find the term "attraction marketing" springing up everywhere.
Regardless of whether you own a bricks and mortar business on Main Street or your own a home based business opportunity that you are marketing on the internet - you need customers. The Main Street business - if you are selling something that a good number of people in town or passing by want and need - will most likely get buyers stopping in since they see your sign and store. Or, if you advertise in the local flyers, the local buyers will visit.
CAVEAT: We must hope that before you put up your shingle on Main Street, that you did some market research to ensure that there was enough demand for your product in your area. After all, if you absolutely love surfing, and really want to sell surfboards but live 4 hours from the coast in the mountains, would it make sense for you to have a surf shop?
It is not much different on the internet or in network marketing prospecting (Again, we must hope that you have done some market research to see what people are buying online before you start your business). We need to target our market. We need to learn how to attract the right people to our product, service, or opportunity. How do we do that?
Fortunately, this is a learned skill. You won't master it overnight, but you can - and should learn how to understand and use the universal principle of the Law of Attraction and how it pertains to business. I am not going to go into this here. There are dozens - if not hundreds of sites out there now who can teach you these principles. Just do a "Google Search" for "Law of Attraction."
However, 2 of my personal favorites include http://humanscience.wikia.com/wiki/The_Secret_Project, and http://mental-science.com/.
In addition, I'd like to turn your attention to a few other specific learning resources to get you started on some action steps that you can begin using the second you read them.
If you are of a spiritual temperament, you can learn a lot through a very interesting site called "Growth Online," which discusses "fundamental factors that enable an individual to grow and evolve." From my own experience, whenever I feel that I am "stuck" or otherwise not succeeding, I have found that 100% of the time it's because I have somehow hindered my success through limiting thoughts and behaviors - essentially, not being able to "get out of my own way" as the saying goes.
This extensive site uses a little different terminology than you might ordinarily hear in more mainstream Law of Attraction sites. But, Growth Online, run by an individual speeding on his way to true enlightenment (if he's not already there), discusses techniques to encourage positive "Life Response."
I have utmost respect for this individual, whom you'll meet at his site. He's taught me more about self and business growth in months than any number of other experts have in years. I'll not say more - just visit and decide for yourself.
Another site that has helped me understand at a very deep level that "people do not join a business - they join YOU," is Magnetic Sponsoring which offers a very inexpensive book on the subject. Also visit another one of my sites, http://www.truthtowealthonline.com/ to get a great free ebook on the subject of why a lot of folks just don't make it in internet marketing. It's no-nonsense, and no-excuses. All business. Again. See for yourself.
Finally - and I don't have a specific site to send you to on this topic - if people don't join a business, and they join YOU, then it stands to reason that YOU are also a good part of the reason someone may PURCHASE something from you. Those of you who know me know that I have a small commercial website from which I market Portable Garages and Shelters - hence the name, http://www.portablegaragesandshelters.com/ (pretty clever, huh? :)
Now... I won't pretend that these structures are something that everyone just can't live without - but a lot of folks can and do use them. There are also many, many dealers out there selling them, and also several manufacturers for them.
So, if a lot of us are selling the same or similar items, why should they buy from me? I employ what is (in the advertising copywriting lingo) a USP - Unique Selling Proposition. What is unique isn't the product. It isn't necessarily the price.
It is this: I make sure that my customers know that I CARE about them more than the average salesperson does (or at least appears to). I make sure they see it in my writing, when I answer the phone, or when I respond to an email. Do I get every order? No. Of course not. But I get the orders from people who want to know someone cares about them as a person, and not just the money I earn from the sale. After all, we are all one in this universe. If I show caring for others, I'm showing the same for my self and business.
So, at the end of the day, it comes down to this: We need to learn how to dissolve our self-induced limitations, and get out of our own way to allow the universal principles to work through us.
The concepts can be learned. Practice them consistently and with faith, and you WILL succeed.
Thursday, September 11, 2008
Finding Legitimate Home Based Businesses
I have been receiving a lot of emails and ads lately from people who know that I have some history in network marketing and home based business in general. I guess up here in New Hampshire, where the area boasts beautiful scenery - but not a whole lot of diversity in employment options - a lot of us are attracted to the idea of working at home.
Naturally, when someone gets involved with a network marketing group (aka MLM), the phones begin ringing while new representatives call up the top 10 people on their list (MLM folks, you know what I'm talking about!) :) and give invitations to their various home meetings.
I cannot tell you how many of these meetings I have been invited to - and how many times I have personally invited people to my own meetings. There is nothing wrong with this - many fortunes have been made in this way!
If I do not join a particular organization, it's not necessarily that I'm not interested in selling the product itself - in my case, it's just that I do not want to have to contacta network of people I know. I think I'm pretty much done with that method of marketing (I don't have a very thick skin for rejection).
But, because I do love selling, my own preference is to market via the internet.
Ah. Usually, when I'm having this discussion with someone about internet marketing, I get this question, "But Kathy, aren't there a log of internet scams out there?"
My answer is: "I don't know. I don't look for internet scams. I look for legitimate products, legitimate companies, and legitimate home based businesses." Kind of using the Law of Attraction... If I were thinking about being scammed, I'd probably find all sorts of ways to be scammed. Personally, I find lots of terrific products, and equally terrific companies.
As an aside: Because I enjoy copywriting, I do tend to look at my daily direct mail pieces I receive here at home (aka "Junk Mail"). And, because I do look fairly carefully at this stuff to see how other writers are promoting products and opportunities, I have to say that the ONLY time I have personally seen MLM or Network Marketing organizations that are scams or untrustworthy are some of the "Get Rich Quick" schemes, chain letters or astrology reports (from psychics who tell me that they are sincerely alarmed about what is about to happen to me - and that they can help me, but only if I respond to their offer) I've received via Direct Mail.
Most of the programs I've been involved with or invited to view are all high class, first rate programs with excellent products. It's just that a lot of them don't resonate with me on a gut level.
As an example, I love candles in my home - but I'm not interested in selling them. The same goes for jewelry. I just don't really care about it.
Now we can talk about selling things via Internet Marketing though! I love internet marketing. Again, I prefer to see the positive, real products and opportunities - and not spend my time looking for scams.
So, how can a person find a great internet marketing opportunity? Well, for starters - ignore all your spam emails. If you don't know the person writing to you, or it's just an advertisement for the latest "get rich quick" scam - just delete it. Don't spend any of your time or energy on it. None.
When you are searching for a product, check out the scam or ripoff websites to see who is saying what about a product or company (keep in mind that there will always be people who are merely complaining - ignore them. Go for the well-balanced, well-thought-out responses.
Check out the Better Business Bureau Online - and again, keep in mind that no one is perfect. Even the best business opportunity or product will have someone who is a detractor or has a complaint. Hey, it's a big world out there, and lots of people having lots of reactions to things. So, look for balance. If it seems like there is a heavy leaning towards problems with a company, and not a good enough rating, then keep on searching.
That's good for starters... I'll write again on this topic, because there is a lot to say! Suffice it to say that doing your due diligence BEFORE you join an opportunity is the prevention that is the best medicine!
Naturally, when someone gets involved with a network marketing group (aka MLM), the phones begin ringing while new representatives call up the top 10 people on their list (MLM folks, you know what I'm talking about!) :) and give invitations to their various home meetings.
I cannot tell you how many of these meetings I have been invited to - and how many times I have personally invited people to my own meetings. There is nothing wrong with this - many fortunes have been made in this way!
If I do not join a particular organization, it's not necessarily that I'm not interested in selling the product itself - in my case, it's just that I do not want to have to contacta network of people I know. I think I'm pretty much done with that method of marketing (I don't have a very thick skin for rejection).
But, because I do love selling, my own preference is to market via the internet.
Ah. Usually, when I'm having this discussion with someone about internet marketing, I get this question, "But Kathy, aren't there a log of internet scams out there?"
My answer is: "I don't know. I don't look for internet scams. I look for legitimate products, legitimate companies, and legitimate home based businesses." Kind of using the Law of Attraction... If I were thinking about being scammed, I'd probably find all sorts of ways to be scammed. Personally, I find lots of terrific products, and equally terrific companies.
As an aside: Because I enjoy copywriting, I do tend to look at my daily direct mail pieces I receive here at home (aka "Junk Mail"). And, because I do look fairly carefully at this stuff to see how other writers are promoting products and opportunities, I have to say that the ONLY time I have personally seen MLM or Network Marketing organizations that are scams or untrustworthy are some of the "Get Rich Quick" schemes, chain letters or astrology reports (from psychics who tell me that they are sincerely alarmed about what is about to happen to me - and that they can help me, but only if I respond to their offer) I've received via Direct Mail.
Most of the programs I've been involved with or invited to view are all high class, first rate programs with excellent products. It's just that a lot of them don't resonate with me on a gut level.
As an example, I love candles in my home - but I'm not interested in selling them. The same goes for jewelry. I just don't really care about it.
Now we can talk about selling things via Internet Marketing though! I love internet marketing. Again, I prefer to see the positive, real products and opportunities - and not spend my time looking for scams.
So, how can a person find a great internet marketing opportunity? Well, for starters - ignore all your spam emails. If you don't know the person writing to you, or it's just an advertisement for the latest "get rich quick" scam - just delete it. Don't spend any of your time or energy on it. None.
When you are searching for a product, check out the scam or ripoff websites to see who is saying what about a product or company (keep in mind that there will always be people who are merely complaining - ignore them. Go for the well-balanced, well-thought-out responses.
Check out the Better Business Bureau Online - and again, keep in mind that no one is perfect. Even the best business opportunity or product will have someone who is a detractor or has a complaint. Hey, it's a big world out there, and lots of people having lots of reactions to things. So, look for balance. If it seems like there is a heavy leaning towards problems with a company, and not a good enough rating, then keep on searching.
That's good for starters... I'll write again on this topic, because there is a lot to say! Suffice it to say that doing your due diligence BEFORE you join an opportunity is the prevention that is the best medicine!
Friday, February 22, 2008
Article Published in Ezine Articles!
I am so pleased to announce that I just had one of my articles published in Ezine Articles (http://ezinearticles.com/?id=988616)! I have reprinted it here for your enjoyment! :) I hope you get something of value from it.
Internet Home Based Business - Scam, Hype, or the Real Deal? Due Diligence is the Key!
With all the online business opportunities flooding the market today it is becoming more difficult to tell the difference between the real deal and one that exists simply to take your money and disappear the next day.
On the other hand, an online business opportunity may NOT be a scam - but it may be so steeped in hype that you don't know WHAT to believe!
Remember, there is a difference between a scam and hype. "Hype" usually overstates the value of the opportunity and a "scam" presents an opportunity that does not usually exist.
Scams usually rear their ugly heads at the beginning of the sale pitch. You may read something like "make tons of money with little or no effort" (ask ANYONE who really works a successful home based business if they "did it in their sleep!").
Another popular come-on claims that you will be making money within 10 minutes of signing up (again - ask someone who IS making it if they turned a profit within 10 minutes! I know I didn't!).
There are NO business opportunities where you can make tons of money and not do anything. Yes, it IS possible to make enormous sums of money online. But overnight?
Not likely.
It can take weeks, if not months to generate enough traffic to your site to begin making money online! Is it worth the effort? Absolutely yes! ...IF you want it badly enough to actually do the work., and IF you are investing in an opportunity built on truth, integrity, and value.
Invest in a home based business opportunity only after doing your due diligence. A lot of the hype you read is designed to entice you act right now - impulsively, based on your emotions at the moment rather than based on calm, patient, and rational review of the opportunity.
Let me ask you this: If you have a hankering for a donut one day, and happen upon a donut franchise offered for sale, would you buy it, based on your immediate craving for a donut? Of course not!
Instead, you might ask: What is the demand is for a donut shop in the area (after all - why is it for sale to begin with?)? Is there enough traffic driving by to sustain a donut shop?
In other words, you would certainly not invest in a business based on your immediate emotional response. Well, the same logic should rule your decisions regarding a home based business opportunity.
Here are some things to consider as you continue your due diligence:
1) Can you speak with someone to get your questions answered before you invest? For example, in my case, I am fortunate that we have real humans who are ready to speak with a prospect about any questions they have - sometimes within 15 minutes of filling out a simple request - BEFORE they invest!
2) What is the demand for the product you will be marketing? Don't depend on the hyped advertising and testimonials to determine actual demand. Search the internet for the product you are considering. Is there a wealth of information, and numerous vendors selling the similar products? If so - that's a good thing!
If, however, the only listings showing up on your internet search happen to be the opportunity you're looking at - well... you might be better off finding a different product to market!
The particular opportunity that I represent taps into the luxury travel market. But I'm far from the ONLY person on the internet involved in the travel industry! Travel happens to be a multi-billion dollar a year business - and not likely to be monopolized by one product or opportunity.
3) Finally, does the company offer value to the customer? Does it operate based on truth, honesty, and integrity? Follow your gut instincts! If something doesn't sound right - if you feel that the customer isn't really getting something of value, then you are wise to have second thoughts before committing. After all - how hard are you going to work promoting a product that you don't feel good about?
So, learn the truth and the facts about what it really takes to start, build, and - most importantly - sustain a home based business BEFORE you invest! You will thank yourself later!
Kathy Tremblay loves internet marketing, which allows her to reach out to people all over the globe. She is an active affiliate of the ground-breaking Global Resorts Network business opportunity. "It's much easier to succed in home based business if you start with and build on Truth and Integrity - and this includes having a real product with real value to your customers!" she says. For more info, please visit her websites here: http://truthtowealthonline.com/ or http://jointhesuccessteam.com/
Article Source: http://EzineArticles.com/?expert=Kathy_Tremblay
Internet Home Based Business - Scam, Hype, or the Real Deal? Due Diligence is the Key!
With all the online business opportunities flooding the market today it is becoming more difficult to tell the difference between the real deal and one that exists simply to take your money and disappear the next day.
On the other hand, an online business opportunity may NOT be a scam - but it may be so steeped in hype that you don't know WHAT to believe!
Remember, there is a difference between a scam and hype. "Hype" usually overstates the value of the opportunity and a "scam" presents an opportunity that does not usually exist.
Scams usually rear their ugly heads at the beginning of the sale pitch. You may read something like "make tons of money with little or no effort" (ask ANYONE who really works a successful home based business if they "did it in their sleep!").
Another popular come-on claims that you will be making money within 10 minutes of signing up (again - ask someone who IS making it if they turned a profit within 10 minutes! I know I didn't!).
There are NO business opportunities where you can make tons of money and not do anything. Yes, it IS possible to make enormous sums of money online. But overnight?
Not likely.
It can take weeks, if not months to generate enough traffic to your site to begin making money online! Is it worth the effort? Absolutely yes! ...IF you want it badly enough to actually do the work., and IF you are investing in an opportunity built on truth, integrity, and value.
Invest in a home based business opportunity only after doing your due diligence. A lot of the hype you read is designed to entice you act right now - impulsively, based on your emotions at the moment rather than based on calm, patient, and rational review of the opportunity.
Let me ask you this: If you have a hankering for a donut one day, and happen upon a donut franchise offered for sale, would you buy it, based on your immediate craving for a donut? Of course not!
Instead, you might ask: What is the demand is for a donut shop in the area (after all - why is it for sale to begin with?)? Is there enough traffic driving by to sustain a donut shop?
In other words, you would certainly not invest in a business based on your immediate emotional response. Well, the same logic should rule your decisions regarding a home based business opportunity.
Here are some things to consider as you continue your due diligence:
1) Can you speak with someone to get your questions answered before you invest? For example, in my case, I am fortunate that we have real humans who are ready to speak with a prospect about any questions they have - sometimes within 15 minutes of filling out a simple request - BEFORE they invest!
2) What is the demand for the product you will be marketing? Don't depend on the hyped advertising and testimonials to determine actual demand. Search the internet for the product you are considering. Is there a wealth of information, and numerous vendors selling the similar products? If so - that's a good thing!
If, however, the only listings showing up on your internet search happen to be the opportunity you're looking at - well... you might be better off finding a different product to market!
The particular opportunity that I represent taps into the luxury travel market. But I'm far from the ONLY person on the internet involved in the travel industry! Travel happens to be a multi-billion dollar a year business - and not likely to be monopolized by one product or opportunity.
3) Finally, does the company offer value to the customer? Does it operate based on truth, honesty, and integrity? Follow your gut instincts! If something doesn't sound right - if you feel that the customer isn't really getting something of value, then you are wise to have second thoughts before committing. After all - how hard are you going to work promoting a product that you don't feel good about?
So, learn the truth and the facts about what it really takes to start, build, and - most importantly - sustain a home based business BEFORE you invest! You will thank yourself later!
Kathy Tremblay loves internet marketing, which allows her to reach out to people all over the globe. She is an active affiliate of the ground-breaking Global Resorts Network business opportunity. "It's much easier to succed in home based business if you start with and build on Truth and Integrity - and this includes having a real product with real value to your customers!" she says. For more info, please visit her websites here: http://truthtowealthonline.com/ or http://jointhesuccessteam.com/
Article Source: http://EzineArticles.com/?expert=Kathy_Tremblay
Thursday, February 21, 2008
What's In YOUR Self-Development Library?
I belong to a number of entrepreneurial and self-growth communities, and I'm always interested in hearing about what people are reading and learning from. What inspires them?
I started thinking about my own journey on the spiritual and entrepreneurial path, and noticed a trend in the types of books I was attracted to. I thought I'd share them with you now. If you are a person attracted to spiritual matters, home based business, self-development, the Law of Attraction, Quantum Physics, then some of these might sound familiar!
My all time favorite - probably because this book REALLY started me on "the path" is Autobiography of a Yogi by Paramahansa Yogananda, founder of the enlightened organization, Self Realization Fellowship (SRF). I continue to bow to this amazing guru, and learn something new every time I pick up the book (or anything else that comes from SRF).
Other favorites on my shelf include:
The Sedona Method, by Hale Dwoskin
Creating Affluence, by Deepak Chopra, M.D.
Quantum Healing, by Deepak Chopra, M.D.
Think & Grow Rich, by Napoleon Hill
The Magic of Thinking Big, by David J. Schwartz, Ph.D.
Master Key System, by Charles F. Haanel
Mystic Christianity, By Yogi Ramacharaka (a pen name of William Walker Atkinson, a leader in the "New Thought Movement" of the early 1900's)
Money Freedom, by Patricia Remele
The Unmistakable Touch of Grace, by Cheryl Richardson
The Science of Getting Rich, by Wallace Wattles
Ask and It Is Given - Learning to Manifest Your Desires, by Esther and Jerry Hicks (The Teachings of Abraham)
A New Earth - Awakening to Your Life's Purpose, by Eckhart Tolle
As I look at this list of books (oh, there are many more!), it occurs to me that the reader may come away with the impression that all I care about is money since so many of these titles deal with financial gain.
But, while monetary gain IS important in this world (after all, how can I GIVE if I don't have something to give to begin with!?), I have come to understand that everything is interconnected - that there is no separation between anything.
And all of these titles - while there may be a reference to material wealth in the title - delve far, far deeper than the superficial "want for money."
When I talk about home based business (especially internet based business and marketing), my thoughts and excitement are not just about what's in it for me, but what's in it for others, as well. The more, the merrier!
What's got me so excited about home based business (especially Network Marketing - aka MLM)? In case you have missed my other entries, it's the fact that we are finally aligned with a business that's based on truth, integrity and value. Learn more here: http://www.truthtowealthonline.com/ or here: http://www.PresentingGRN.com
I started thinking about my own journey on the spiritual and entrepreneurial path, and noticed a trend in the types of books I was attracted to. I thought I'd share them with you now. If you are a person attracted to spiritual matters, home based business, self-development, the Law of Attraction, Quantum Physics, then some of these might sound familiar!
My all time favorite - probably because this book REALLY started me on "the path" is Autobiography of a Yogi by Paramahansa Yogananda, founder of the enlightened organization, Self Realization Fellowship (SRF). I continue to bow to this amazing guru, and learn something new every time I pick up the book (or anything else that comes from SRF).
Other favorites on my shelf include:
The Sedona Method, by Hale Dwoskin
Creating Affluence, by Deepak Chopra, M.D.
Quantum Healing, by Deepak Chopra, M.D.
Think & Grow Rich, by Napoleon Hill
The Magic of Thinking Big, by David J. Schwartz, Ph.D.
Master Key System, by Charles F. Haanel
Mystic Christianity, By Yogi Ramacharaka (a pen name of William Walker Atkinson, a leader in the "New Thought Movement" of the early 1900's)
Money Freedom, by Patricia Remele
The Unmistakable Touch of Grace, by Cheryl Richardson
The Science of Getting Rich, by Wallace Wattles
Ask and It Is Given - Learning to Manifest Your Desires, by Esther and Jerry Hicks (The Teachings of Abraham)
A New Earth - Awakening to Your Life's Purpose, by Eckhart Tolle
As I look at this list of books (oh, there are many more!), it occurs to me that the reader may come away with the impression that all I care about is money since so many of these titles deal with financial gain.
But, while monetary gain IS important in this world (after all, how can I GIVE if I don't have something to give to begin with!?), I have come to understand that everything is interconnected - that there is no separation between anything.
And all of these titles - while there may be a reference to material wealth in the title - delve far, far deeper than the superficial "want for money."
When I talk about home based business (especially internet based business and marketing), my thoughts and excitement are not just about what's in it for me, but what's in it for others, as well. The more, the merrier!
What's got me so excited about home based business (especially Network Marketing - aka MLM)? In case you have missed my other entries, it's the fact that we are finally aligned with a business that's based on truth, integrity and value. Learn more here: http://www.truthtowealthonline.com/ or here: http://www.PresentingGRN.com
Monday, February 18, 2008
So what DOES one do with an English degree?
I was just looking over my profile, and I chuckled at the part where I mention receiving a B.A. in English. Really... What WAS I thinking?
Actually, what I was NOT thinking was "Internet Marketing," or "Home Based Business." No. I think I had "Writer for National Geographic" on my mind - but since I feel out of place in Corporate America, I guess I'm glad it didn't go that way.
But, once - while working as a helo scheduler on the Ice (see my profile about Antarctica) I had the distinct pleasure of being on a helo trip with an absolutely brilliant National Geographic photographer (I think George Mobley is the name...), and watching him work really was an honor.
When I was about 7 years old, my dad asked me what I wanted to be when I grew up. I told him, "Either a fairy princess or a writer." He then wisely suggested that being a writer might be the way to go.
But who knew, in the late 1970's, what a writer would be doing in the 2000's? A short journey in the land of the freelance magazine writer proved quickly to pay about $2.00 per hour. That was my first foray into the world of "home based business." Surely, I was good and stuck if something didn't happen.
I almost gave up. I nearly bought into the idea that I just needed a "good job." Oh... the shudder of it all...
I played around with a variety of early models of home based businesses such as mail order. Once, my first husband and I tried an early model of network marketing. I think, if I could locate the bottles of the fiber wafers we stocked up on, they would probably be pretty moldy now - but the guy who introduced us to the concept was pretty successful. He drove a new Chrysler that his commissions paid for. Considering the fact that we drove around in a '72 Duster, that Chrysler looked pretty good.
I think that very short experience set the stage though. I have ALWAYS loved the concept of network marketing or direct selling as a home based business. Of course I never succeeded in those early years - but I never forgot about it (thank goodness!)!
Fast forward to the world of the Internet. It was on the Internet that I learned about the skill of copywriting (aka advertising writing). I love it! I have finally found a use for my writing skills. I now use them to create all the text on web pages on my Portable Garages website, http://www.portablegaragesandshelters.com/.
As far as my GRN business landing pages (http://www.truthtowealthonline.com/ and http://www.PresentingGRN.com hint... hint... hint) I have to hand the kudos for the development and writing of them to others! I've had a lot of people comment on the retail page (to sell vacation memberships to people who are not interested in the business opportunity end of things) - and while I wish I could take the credit for it, I cannot! Again, the great work of other copywriters: http://www.FineResortVacations.com
I use my skills when creating ads, running pay per click campaigns, doing internet research... and all sorts of things! I used help others develop resumes and cover letters - but I don't do much of that anymore. It's far too tempting for me to tell clients to forget about a 9-5 job and go for a home based business - preferrably an internet based marketing business - instead.
Anyway, to any of you aspiring writers or English majors out there - don't lose hope! While teaching is a grand and necessary occupation - it's certainly not the only one! Get some copywriting classes under your belt, join with a good home based business opportunity (pick me! pick me!), and broaden those horizons!
Actually, what I was NOT thinking was "Internet Marketing," or "Home Based Business." No. I think I had "Writer for National Geographic" on my mind - but since I feel out of place in Corporate America, I guess I'm glad it didn't go that way.
But, once - while working as a helo scheduler on the Ice (see my profile about Antarctica) I had the distinct pleasure of being on a helo trip with an absolutely brilliant National Geographic photographer (I think George Mobley is the name...), and watching him work really was an honor.
When I was about 7 years old, my dad asked me what I wanted to be when I grew up. I told him, "Either a fairy princess or a writer." He then wisely suggested that being a writer might be the way to go.
But who knew, in the late 1970's, what a writer would be doing in the 2000's? A short journey in the land of the freelance magazine writer proved quickly to pay about $2.00 per hour. That was my first foray into the world of "home based business." Surely, I was good and stuck if something didn't happen.
I almost gave up. I nearly bought into the idea that I just needed a "good job." Oh... the shudder of it all...
I played around with a variety of early models of home based businesses such as mail order. Once, my first husband and I tried an early model of network marketing. I think, if I could locate the bottles of the fiber wafers we stocked up on, they would probably be pretty moldy now - but the guy who introduced us to the concept was pretty successful. He drove a new Chrysler that his commissions paid for. Considering the fact that we drove around in a '72 Duster, that Chrysler looked pretty good.
I think that very short experience set the stage though. I have ALWAYS loved the concept of network marketing or direct selling as a home based business. Of course I never succeeded in those early years - but I never forgot about it (thank goodness!)!
Fast forward to the world of the Internet. It was on the Internet that I learned about the skill of copywriting (aka advertising writing). I love it! I have finally found a use for my writing skills. I now use them to create all the text on web pages on my Portable Garages website, http://www.portablegaragesandshelters.com/.
As far as my GRN business landing pages (http://www.truthtowealthonline.com/ and http://www.PresentingGRN.com hint... hint... hint) I have to hand the kudos for the development and writing of them to others! I've had a lot of people comment on the retail page (to sell vacation memberships to people who are not interested in the business opportunity end of things) - and while I wish I could take the credit for it, I cannot! Again, the great work of other copywriters: http://www.FineResortVacations.com
I use my skills when creating ads, running pay per click campaigns, doing internet research... and all sorts of things! I used help others develop resumes and cover letters - but I don't do much of that anymore. It's far too tempting for me to tell clients to forget about a 9-5 job and go for a home based business - preferrably an internet based marketing business - instead.
Anyway, to any of you aspiring writers or English majors out there - don't lose hope! While teaching is a grand and necessary occupation - it's certainly not the only one! Get some copywriting classes under your belt, join with a good home based business opportunity (pick me! pick me!), and broaden those horizons!
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